Alacra Director of Ecommerce Jarid Lukin got his first 15 minutes of fame in the blogosphere by naming Fred’s favorite business model freemium.

Give your service away for free, possibly ad supported but maybe not, acquire a lot of customers very efficiently through word of mouth, referral networks, organic search marketing, etc, then offer premium priced value added services or an enhanced version of your service to your customer base.

Congrats to Jarid.