Bankers, lawyers, consultants – Alacra’s core end-users – are generally reluctant to share anything important. Still, we’ve been experimenting with ways to use social media, primarily Twitter, for marketing and communication. In our research we’ve come up with some great tips from the blogosphere and have collected many of them here:
50 Ideas on Using Twitter for Business by Chris Brogan, August 20, 2008
This post is over a year old and still important. “I’m going to offer 50 thoughts for people looking to use Twitter for business. And by “business,” I mean anything from a solo act to a huge enterprise customer.”
7 Technologies Shaping the Future of Social Media by Mike Laurie, June 1, 2009
Social media in the future will be effortless and everywhere. Here’s a look at some of the new technologies in store for us over the next 10 years that will make our social (media) lives easier.
Seven Examples of Twitter Innovation by Susan Cato, June 5, 2009
28 reasons Why the CEO is Afraid of Social Media by Jeff Bullas August 8, 2009
…reasons and excuses about why they shouldn’t be integrating it into their company website and include it in their marketing strategy.
10 Small Business Social Media Marketing Tips by Ross Kimbarovsky, Mashable, October 28, 2009
“… 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. … basic strategy – for those who simply want to get their toes wet, as well as an advanced strategy – for those who want to spend a bit more time and go a bit deeper in their social media marketing efforts.”
10 Things Social Media Can’t Do by B.L. Ochman, October 31, 2009
“Amid the endless pronouncements about social media — often shortened to “social” these days by consultants trying to sound like they know what they are talking about — is the reality that social media is not a solution, or a sure bet.”
30 Predictions for the future of Twitter by Loic Le Meur, November 1, 2009
“Twitter will still be dominant in status updates; it’s the motherboard on which we plug in”
Nine Things About Social Media by Tom O’Brien, November 2, 2009
“What people say to each other is more important that what we say to them.”
3 Suggestions: Overcoming the Obstacles To Social Business by David Armano, November 9, 2009
Culture shock, the legal treadmill and riskphobia.
Three Top Reasons Why Social Media is Still a Tough Sell, by B.L. Ochman, November 9, 2009
While many are corporations are making forays into social media, very, very few are taking huge risks.