Alacra-new Alacra is currently seeking an eCommerce Manager to lead the continued growth of the Alacra Store and related eCommerce businesses. Candidates should have a proven track record growing an eCommerce business, a strong understanding of SEO and online marketing and a roll-up-your-sleeves attitude.

Responsibilities include:

  • Lead the growth of existing Alacra eCommerce products
  • Manage SEO and SEM initiatives to drive relevant traffic
  • Track and analyze all relevant eCommerce metrics to improve traffic and conversions
  • Develop and implement strategies to increase repeat transactions and maximize lifetime value of customers
  • Guide development process of new site features and elements
  • Ongoing competitive analysis of similar sites

Requirements:

  • 3+ years marketing experience with at least two years leading e-commerce initiatives
  • Deep understanding of web analytics tools
  • Successful track record in online marketing, including SEO, SEM, conversion and email marketing
  • Hands-on SEO experience, preferably with a large scale site
  • Knowledge of business information market a plus
  • Knowledge of website design and development, user flow and information architecture and their impact on the customer experience
  • Aggressive risk-taker with documented record of success
  • Bachelors or Masters in a relevant domain

This position is based in our downtown NYC headquarters. More information can be found on our jobs page.

Qualified applicants should send their CV to nyjobs-at-alacra-dot-com